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Article selected from our quarterly magazine dedicated to the largest
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Angelo Colombo interviews Mario La Via, Manager to Privilege |
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PRIVILEGE
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Mr. La Via, just how many models are you planning to build and how will these be divided?
Privilege foresees building three different models, one will have an LOA of 120 metres and will be built in four examples, another will measure 85 metres and will be limited to two initially, and lastly a 160 metre will be completed which will also come as a pair. These are the ships we have already been commissioned and of course the possibility of new projects being designed in the future should not be excluded.
Who has designed your ships?
Aival and Larari, the latter has great talent and works under my direct supervision (AIVAL: poetic licence over my name).
Could you summarize the very essence of these ships, which will be Privilege's distinguishing mark?
From an aesthetics point of view they are very modern ships, slim- lined and slip-streamed but at the same time somewhat majestic looking, miles away from the cumbersome and stocky look of a 10 storey condominium. The aft and stern projections are "sanely" balanced. From a more general point of view, they are fast ships, offering untold comfort thanks to a multitude of ideas many of which are secret. Our ships will satisfy all possible safety requirements as laid down for passenger ships of large dimensions, they will be certified RINA and Lloyds Register under SOLAS rules, and will also enjoy "eco-friendly" certifications such as: "Rina Green Star Certificate" as well as "LLRR Environmental Protection Certificate". To put it in a nut shell, modern ships, fast, aesthetically magnificent, offering wonderful, uncompromised comfort, and completely ecological to the extent that Privilege vessels will be able to access super protected areas that practically no others can.
Which aspect of the fixtures and fittings would you care to mention as we are speaking about super luxury cruising ships?
A highly innovative and exclusive technology for the communications, wirings and electronics, entertainment and automation equipment. Privilege ships will also be fitted with so much sophisticated electro-hydraulic and electromechanical equipment to surprise even the most blazé of customers.
So, as you were initially pointing out, these are all "pre-sold" ships?
One should say allocated more than sold, because our client's sales strategy foresees preferential or ordinary allocations in accordance with the time of use required by the various users of the ships.
How are you structured sales wise?
Given the fact that production for the next 6/7 years is already covered, we are not structured as a Yard at all. Our client has offices in London which are deliberately low-key but capable of catering for each assignee's needs. Running this office is a delicate matter because "users" of such ships have no great love for publicity, and that is why it is taken care of by capable and discreet members of staff.
For further information: www.privilegeyachtco.com - info@privilegeyachtco.com.